{"id":2194,"date":"2023-04-29T12:44:00","date_gmt":"2023-04-29T12:44:00","guid":{"rendered":"http:\/\/consulting.stylemixthemes.com\/miami\/?p=2194"},"modified":"2024-11-25T23:01:43","modified_gmt":"2024-11-25T23:01:43","slug":"8-tips-for-building-a-bankable-business","status":"publish","type":"post","link":"https:\/\/www.unitymethod.com\/index.php\/2023\/04\/29\/8-tips-for-building-a-bankable-business\/","title":{"rendered":"Effective B2B sales process"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2194\" class=\"elementor elementor-2194\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0617158 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0617158\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0618352\" data-id=\"0618352\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0618c7b elementor-widget elementor-widget-vc_custom_heading\" data-id=\"0618c7b\" data-element_type=\"widget\" data-widget_type=\"vc_custom_heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\" vc_custom_heading no_stripe consulting_heading_font  text_align_left\" ><h2 style=\"text-align: left;font-weight:700\" class=\"consulting-custom-title\">Effective B2B sales process<\/h2><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc7dd1a elementor-widget elementor-widget-image\" data-id=\"fc7dd1a\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"316\" height=\"160\" src=\"https:\/\/www.unitymethod.com\/wp-content\/uploads\/2023\/05\/zesium.png\" class=\"attachment-large size-large wp-image-7277\" alt=\"\" srcset=\"https:\/\/www.unitymethod.com\/wp-content\/uploads\/2023\/05\/zesium.png 316w, https:\/\/www.unitymethod.com\/wp-content\/uploads\/2023\/05\/zesium-300x152.png 300w\" sizes=\"(max-width: 316px) 100vw, 316px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-061913d elementor-widget elementor-widget-text-editor\" data-id=\"061913d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>About the client:<\/strong><\/p>\n<p>ZESIUM is a software\/mobile consultancy and development company that develops tailor-made software products for clients to resolve their business challenges efficiently. They act as technical partners offering complete support with software solutions, web\/mobile apps (Android\/iOS), Internet of the Things (IoT) and Artificial Intelligence (AI) solutions to improve business operations and revenue.<\/p>\n<p><strong>Company website &#8211;<\/strong> https:\/\/zesium.com\/.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Company details:<\/strong> <br \/>Information Technology &amp; Services, Serbia (headquarters)<br \/>Clients &#8211; worldwide, 7-figure revenue<\/p>\n<p>\u00a0<\/p>\n<p><strong>Challenge:<\/strong><br \/>Identifying concrete factors for lead qualification system and phases of sales process &#8211; converting lead\/prospect to client.<\/p>\n<p>LinkedIn &amp; CRM not integrated &#8211; sales prospecting and social selling on LinkedIn required optimisation. <br \/>Increasing awareness for maximising referrals as sales channel and existing sales pipeline.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Solution: <\/strong><br \/>Consulting company CEO &amp; Head of Sales on implementing a B2B sales process that has a concrete lead qualification system and suggestions how to convert leads\/prospects to clients faster.<\/p>\n<p>Helping with discovering the blue ocean market, and sales communication sequences. <br \/>Integrating LinkedIn &amp; HubSpot CRM to create more effective sales prospecting and social selling on LinkedIn. <br \/>Increased awareness for maximising referrals as sales channel and existing sales pipeline.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Impact On Company Growth:<\/strong><\/p>\n<p>Client got clear direction on how to set up &amp; organise their existing B2B sales by using existing resources and potential in the sales pipeline. <br \/>More importantly, company owners and a sales team have a clear direction on how to continue with sustainable &amp; predictable B2B growth.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Point of contact:<\/strong><br \/>Darko Milic, Zesium CEO, darko.milic@zesium.com <br \/>Maja Dakic, Zesium Head of Business Development, maja.dakic@zesium.com<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-061a886 elementor-widget elementor-widget-stm_spacing\" data-id=\"061a886\" data-element_type=\"widget\" data-widget_type=\"stm_spacing.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<div class=\"stm-spacing\" id=\"stm-spacing-69e49fa40c32a\"><\/div>\n<script>\n    (function($){\n        \"use strict\";\n        var spacingID = 'stm-spacing-69e49fa40c32a',\n            lgSpacing = '80',\n            mdSpacing = '80',\n            smSpacing = '30',\n            xsSpacing = '20';\n\n        function stmSpacing() {\n            if ( window.matchMedia(\"(min-width: 1200px)\").matches && lgSpacing ) {\n                $( '#' + spacingID ).css ( \"height\", lgSpacing );\n            } else if ( window.matchMedia(\"(max-width: 1199px) and (min-width: 992px )\").matches && mdSpacing ) {\n                $( '#' + spacingID ).css ( \"height\", mdSpacing );\n            } else if ( window.matchMedia(\"(max-width: 991px) and (min-width: 768px )\").matches && smSpacing ) {\n                $( '#' + spacingID ).css ( \"height\", smSpacing );\n            } else if ( window.matchMedia(\"(max-width: 767px)\").matches && xsSpacing ) {\n                $( '#' + spacingID ).css ( \"height\", xsSpacing );\n            } else {\n                $( '#' + spacingID ).css ( \"height\", \"\" );\n            }\n        }\n\n        $(document).ready(function() {\n            stmSpacing();\n        });\n\n        $(window).resize(function() {\n            stmSpacing();\n        });\n\n    })(jQuery);\n<\/script>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Capitalize on low hanging fruit to identify a ballpark value added activity to beta test.<\/p>\n","protected":false},"author":1,"featured_media":7277,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[113],"tags":[],"class_list":["post-2194","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - 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